Third Installment of Best-Selling Franchise Delivers All the Fun Parenting and Baby Milestones Plus More Activities, Skills and Interactions

EDISON, N.J.Oct. 12 /PRNewswire/ — The beloved baby life simulation game returns with even more activities and fun! Majesco Entertainment Company (Nasdaq: COOL), an innovative provider of video games for the mass market, has announced that My Baby 3 & Friends exclusively for the Nintendo DS™ family of hand-held systems is now available at retailers nationwide. In the newest iteration of the My Baby franchise that has sold over 2 million units worldwide, My Baby 3 & Friends lets players reveal their nurturing side as they feed, bathe, change and cuddle their in game baby. Offering lots of new activities, the game also sparks social development skills via interaction with other babies and even a puppy.

Using the Nintendo DS touch screen, stylus, and microphone, girls can talk to their baby or give a hug. There are lots of new puzzles, toys and environments, including outside playtime in a swimming pool, on a swing or even a slide! Players can also customize their baby’s physical appearance and nursery, and then go shopping for cute clothes, accessories and more than 350 items. And for the first time in the My Baby series, players can now select from 30 of their favorite activities and skills to experience with their baby at any time instead of following one linear path through the game.

Created and distributed in Europe by Nobilis, My Baby 3 & Friends for Nintendo DS is rated E and is available now for the suggested retail price of $29.99. To find out more, please visit www.MyBaby3.com.

About Nobilis

Nobilis, a Lyon based producer, publisher, and distributor of video games and video game accessories, was founded in 2001.  Nobilis Publishing has developed successful games on different platforms: PC, PlayStation®3, Wii™ and Nintendo DS™. The main one is the “MY BABY™” franchise which has sold more than 2 millions units but also “Moto Racer™” with over 8 million units sold to date, “Crime Scene™”, and “Hotel Giant ™”.  Nobilis also publishes online games such as: My Baby Web (www.mybaby-web.fr) and Webstar Football (www.webstar-football.com).  Nobilis has several distribution subsidiaries in France (Lyon)Spain (Madrid), and BelgiumHollandLuxembourg (Bruxelles).  Nobilis Publishing games are already sold in over 40 different countries with the most prominent partners.  Nobilis is also a producer/distributor of accessories thanks to its own brand: Subsonic, a symbol of quality and innovation.

About Majesco Entertainment Company

Majesco Entertainment Company is a provider of video games for the mass market. Building on more than 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on Wii™, Nintendo DS™ and other leading systems. Product highlights include Cooking Mama™, TETRIS® Party DeluxeAlvin and the Chipmunks: The Squeakquel and Jillian Michaels‘ Fitness Ultimatum. The company’s shares are traded on the Nasdaq Stock Market under the symbol: COOL. Majesco is headquartered in Edison, NJ and has an international office in Bristol, UK.  More information about Majesco can be found online at www.majescoentertainment.com. @Majesco is on twitter or at www.twitter.com/majesco.

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