Players Cook, Deliver Their Way to Big Bucks Saving the Town’s Beloved Pizzeria

EDISON, N.J.March 23 /PRNewswire-FirstCall/ — Majesco Entertainment Company (Nasdaq: COOL), an innovative provider of video games for the mass market, today announced that Pizza Delivery Boy forWii™ has shipped to retailers nationwide. In their quest to save the once thriving establishment, players drive and cook their way to big bucks by using the Wii Remote™ as an all-in-one kitchen utensil and driving wheel to make and deliver pizzas to hungry customers in three bustling towns. Only those who exemplify delivery excellence will win the coveted title of Pizza Boy of the Year!

In Pizza Delivery Boy, three brothers brought mouth-watering happiness to the townsfolk with their scrumptiously successful pizza parlors. But success went to their heads and the business began to suffer. Now the bank manager is threatening to shut them down if they don’t return to profitability. It’s up to you, the new hire, to restore the ailing pizza parlors to their past magnificence. Players earn cash by making deliveries in the fully 3D world while avoiding the game’s cast of scoundrels and hazards, including hungry hobos, learning drivers and oil slicks. If you’re successful, you’ll unlock faster vehicles and earn extra cash for your days off by taking on various side missions, like street racing and cooking competitions. You’re the local hero who must make enough ‘dough’ to rescue the family business and make the townsfolk happy once again!

Developed by Attractive Games LTD, Pizza Delivery Boy is rated E for Everyone and is available now for $29.99. For additional information about Majesco’s exciting line of products, please visit www.majescoentertainment.com.

About Majesco Entertainment Company

Majesco Entertainment Company is a provider of video games for the mass market.  Building on more than 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on Wii™, Nintendo DS™ and other leading systems.  Product highlights include Cooking Mama™, TETRIS® Party Deluxe, Alvin and the Chipmunks: The Squeakquel and Jillian Michaels‘ Fitness Ultimatum.  The company’s shares are traded on the Nasdaq Stock Market under the symbol: COOL.  Majesco is headquartered in Edison, NJ and has an international office in Bristol, UK. More information about Majesco can be found online at www.majescoentertainment.com.  @Majesco is on twitter or at www.twitter.com/majesco.

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